Skip to main content

No results found

Stories Web Banner 300dpi zbhmj0
Style, Beauty, Knowledge, Science, Perspectives

The Big Bang

divider
Columns The Big Bang Love Potion

First impressions count and just as what you wear makes a difference, so does how you smell. But have you ever really thought about how your perfume works? How it influences people around you? Just like Ernest Beaux (creator of Chanel No 5), who said “In perfumery the future lies primarily in the hands of the chemists”, by being a bit science-savvy you can use your smell to make your mark.

I recently found myself swooning in the street having walked past a guy who smelled just like my first boyfriend. Aside from embarrassing myself drooling over a complete stranger, I was blown away by how strong my memory of him was just from a hint of aftershave.

It’s true – smells are a seriously strong trigger for memory. This is partly because of the way our brain is organised – the smell sensor and your memory bank are neighbours in your brain. It is also down to evolution. Before living things developed the ability to see, hear or touch they relied on smell to sense chemicals to source food and avoid poisons. So if the way you smell is going to make people remember you, then you had better get it right!

Columns The Big Bang Chanel No 5

Perfume to remember

What makes a perfume to remember? The first thing to consider is the perfume itself. Science confirms that there is a difference between cheap and expensive perfumes. The recipe for an expensive perfume will include aromatic oils that can cost more than gold and have been prized for thousands of years. Aromatic oils are concentrated from natural sources such as frankincense, rose and sandalwood. Cheaper perfumes have smaller amounts of aromatic oil, or none at all, and tend to have more “fillers”; things like alcohol and water. These fillers escape like steam from a kettle shortly after touching your skin.

But the perfume alone isn’t the whole story. I once had a glamorous French sales woman mysteriously whisper, “The perfume can only truly become yours when it is on your skin.” Well, she was right – around 100 different smells can be detected on your skin, most as a result of the chemical reactions taking place in your body all the time. This means that when you spray your perfume onto your skin you are effectively creating a new, unique scent that is a mix of smells from the bottle and your body.

Whether you are on a first date, a reunion or a night out, remember that your scent will linger in people’s minds long after it has left your skin.

RECOMMENDED

m3VYoeVQ
Tue 4 Jan 2022

James Haskell

Unreconstructed Male

Former rugby union player, author, music producer, podcast personality and 2019 Jungle contestant, James Haskell is clearly a man with fingers in many pies. I got in touch to discuss his second book Ruck Me, I’ve Written Another Book, but couldn’t resist touching on a few clearly controversial topics… 

tim mossholder SxPISzSxJrQ unsplash
Wed 19 Jan 2022

What do changing hormones and changing seasons have in common? Well, they could both be because of hair loss. Fortunately, there are things that can help. Kerry reports.

aoXXiiLQ
Mon 10 Jan 2022

Carbon Chronicles

My mission: reduce my carbon impact by 50%.

There isn’t much good news about the climate, but this is still the perfect time to be an optimist because optimism is a way of thinking about life. Optimists believe that things will turn out ok, that there’s always a way to get the job done and that we can improve our lot through effort.  

Screen Shot 2021 12 02 at 12.19.26
Wed 5 Jan 2022

Asking for a friend, but really – can one ever have too many bags? Here’s our pick of the minis and the maxis we need right now.